We’re holding a Introduction to Strategy course on 28 September at Advance Northumberland, Wansbeck Workspace, Ashington – book now!

digitalskills@sunderland.ac.uk

In today’s highly competitive business environment, budget orientated planning or forecast-based planning methods are insufficient for companies to survive and prosper. The company must engage in strategic planning that clearly defines objectives and assesses both the internal and external situation to formulate strategy, implement that strategy, evaluate progress, and make adjustments as necessary to stay on track.

This masterclass asks you to reflect upon your business environment and explore options for creating and implementing suitable strategies for future business success. The course is designed to introduce you to principles and theories relating to strategy and relate these to your workplace and role.